Coronavirus Google Searches Could Save Lives
Buying ads in a pandemic
Published in
7 min readMar 12, 2020
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In 2019, I served ads to people in crisis to try to help them. This included people who told Google they were going to shoot up a school, commit suicide, use heroin, or join ISIS. From what I’ve seen, just as ads can get someone to buy a shoe or insurance, they can also convince someone to not carry out a violent or self-destructive act.
