Why Smartphones Got So Damn Boring

The iPhone 11 and Galaxy Note 10 follow an established playbook, leaving consumers with few truly unique options

Apple CEO Tim Cook unveils the iPhone 11 Pro during his keynote address during a special event on September 10, 2019,
Apple CEO Tim Cook unveils the iPhone 11 Pro as he delivers the keynote address during a special event on September 10, 2019. Photo: Justin Sullivan/Getty