Why People Buy $30 Power Cords Against All Reason
An informed theory
Published in
8 min readMar 7, 2019
Maybe you’ve heard of Occam’s Razor? It’s the logical principle that holds that the simplest answer to a question is usually the correct one. And the simplest answer, according to Occam’s Razor, is the one that requires the fewest number of assumptions or jumps in logic to reach the correct conclusion.
