Sep 11, 2019
7 min read
Microprocessing
Why It’s so Hard to Automate ‘Clickbait’ Away
Researchers have tried — and failed — to understand the trickiest part of online media
In 2017, Facebook announced a new initiative to reduce what it termed “clickbait” on its platform. As a social media editor at the time, I remember being baffled by the technology giant…
