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Why Am I Paying $60 for That Bag of Rice on Amazon.com?

Dynamic pricing algorithms on Amazon aren’t just about supply and demand

Photo: Emanuele Cremaschi/Getty Images
This article was originally published on The Markup

How Does Dynamic Pricing Work?

Can Dynamic Pricing Benefit Consumers?

Can Dynamic Pricing Hurt Consumers?

How Can I Make Sure I’m Paying a Reasonable Price?

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