I/O
Trying Out a Gender-Neutral ‘Vibrator for Everybody’
The Enby, a new sex toy, is designed to adapt to a range of different genitals
When Amy and Nick Boyajian launched their sexual wellness store Wild Flower in 2017, they had a very specific vision for what they wanted. As non-binary people, they were turned off by mainstream sex shops like the Hustler Store, which rigidly divide their products into sections for men and women. Eager to offer a more inclusive alternative, they dreamed of a space where sex toys could exist free from gendered labels, where no one made any assumptions about how toys had to be used, or what sort of stimulation someone might want purely based on their gender.
As Wild Flower built up a fan base, the newly minted shopkeepers started getting curious questions about the kind of toys that didn’t seem to be on the market yet. “We were getting a lot of requests for toys that would fit into a harness, toys that can be humped or grinded against,” Amy explains. “We also had a friend of ours who was transitioning physically and made a comment about how she had to throw out a lot of her toys now because her body had changed.”
Those requests led the Boyajians to the same central question. “Can we create a toy that can work with all different types of bodies…
