The True Cost of Canceling SXSW

The measure of what might have been and inspiration lost as a result of COVID-19 can’t be quantified

Omar L. Gallaga
OneZero

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Photo: Tim Mosenfelder/Getty Images

InIn March 2008, I sat in the front row for a Mark Zuckerberg interview at South by Southwest in Austin, Texas, and witnessed one of the weirdest interviews the Facebook CEO ever gave. It was the early days of Twitter, and what happened at the…

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Omar L. Gallaga
OneZero

Tech culture writer and podcaster, now freelancing in Texas. Bylines: Washington Post, WSJ, CNN, NPR, Wired, Texas Monthly. Here for all your wordy needs.