I/O

The Problem With Instagram’s Plan to Reduce ‘Sexually Suggestive’ Content

It’s sexist

Photo by Prateek Katyal on Unsplash

Earlier this month, Instagram debuted a new content moderation policy focused on “reducing the spread of posts that are inappropriate but do not go against Instagram’s Community Guidelines” — or, to put it more bluntly, making it harder for users to promote and find content deemed by the platform to be violent, graphic, or sexually suggestive.

While the new policy may help reduce the spread of disturbing content within the app, it also has some users worried that they’ll find their posts, and potentially even their entire accounts, hidden away due to an overly broad application of the nebulous label “sexually suggestive.” While the policy won’t scrub content from the platform altogether, it will prevent certain imagery from surfacing in the app’s popular “Explore” tab, once called the “realest place on the web.”

Will Ruben, Instagram’s product lead overseeing Discovery, told TechCrunch that these new guidelines will be implemented by machine learning algorithms. Human content moderators will reportedly train the system to identify posts that push the boundaries of good taste.

Different moderators may come to the project with wildly different ideas of…