The Personal Newsletter Fad Needs to End

I know it feels nice to write about you. But really, it’s just another bloody thing to read.

Illustration: César Pelizer

If 2018 was the year of the personal newsletter, it would explain why 2019 is the year of inboxes crammed with newsletters we just don’t have time to read and can’t bring ourselves to unsubscribe to. Sure, 2018 arguably perpetrated worse…