The Galaxy Z Flip Is Proof We Crave Old Ideas in Slightly New Packaging
How ‘good enough’ became the mantra of tech design
Every successful product begins with an idea. A way to share photos online. A portable music player. A modular phone. Next comes an MVP — a minimum viable product — or perhaps an MMP — a minimum marketable product. At this point, if the idea is good, it will become a real product. We’re at the beginning of a journey. Oh, the places we’ll go. The possibilities, the excitement.
Right now, we have a clear road map. We made the minimum viable product so we could get something built quickly, and it’s obvious what to do next — make the product less minimum. People want to do things with the product that it can’t yet do, so it’s obvious what the improvements are; we just need to find the time and money for them. The screen could be a higher resolution; the processor could be faster; if it’s an app, it could allow commenting on pictures; and so on. Each time there’s a new release, everyone is excited as the new features bring new opportunities. The users can do more stuff that they want to do.