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The App That Wants to Cure Our News Anxiety Has a Problem: Convincing Readers to Commit

The ‘news therapy’ app Sift thinks of itself as a gym, not a spa

InIn fall 2018, an app called Sift debuted in Apple’s App Store. A product of All Turtles, the artificial intelligence incubator co-founded by former Evernote CEO Phil Libin, Sift billed itself as “news therapy”…




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Corinne Purtill

Corinne Purtill

Journalist with words at Time, Quartz, and elsewhere. Author of Ghosts in the Forest, a Kindle Single.

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