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OneZero
The undercurrents of the future. A publication from Medium about technology and people.

Oneplus

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Why pay more than $1,000 for a phone and earbuds?

A promotional photo of a OnePlus Nord phone against a wall with cream-colored ceramics.
A promotional photo of a OnePlus Nord phone against a wall with cream-colored ceramics.

Over the last few years, Apple has built a formidable, deeply integrated ecosystem around its products with services like iMessage and hardware like the Apple Watch and AirPods, allowing the company to sell these devices to iPhone owners at a premium relative to competitors. So far, few other manufacturers have nailed a similar experience.

Shenzhen-based OnePlus is trying, though, to build an alternative ecosystem — for half of the price. You can now buy both the company’s latest high-end phone, the OnePlus Nord, and its AirPods-style OnePlus Buds for under $600. …


The Upgrade

It’s not the best device on the market, but the price and performance is right

No notch, no laser-cut holes, no ungainly chin — just unblemished, AMOLED screen. That’s what you’re getting with the OnePlus 7 Pro, the upcoming flagship phone from a Shenzhen-based company best-known for Android devices that offer competitive features at a “midrange” price.

Don’t mistake the OnePlus 7 Pro as a no-frills update, though. As with Samsung’s Galaxy S10 line, the OnePlus 7 Pro hides the fingerprint sensor under the lower third of the screen. And for the selfie camera — the one that Apple’s carved out a notch for — OnePlus settled on something risky.

We put our smartphones through…

OneZero

The undercurrents of the future. A publication from Medium about technology and people.

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