OneZero
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OneZero

Should We — and Can We — Advertise in Space?

Getting a billboard into orbit may be the easy part

Illustration: Shira Inbar

WWhen a Russian startup called StartRocket revealed its plans for orbital billboards earlier this year, it was met with both skepticism from technologists and dismay from anyone who might prefer an unadulterated view of the night sky — astronomers very much included.

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