Letter From the Editor

Rethinking the ‘Social Industry’ Problem

Our interactions with technology are much more complex than many critics acknowledge

An ant under the control of a “zombie fungus” — not to be confused with a person using Twitter. Photo: Penn State/Flickr

I’ve been reading a new book called The Twittering Machine. Written by Richard Seymour, it examines and complicates the clichéd narrative that social media companies are enacting a kind of…