Months Before Reddit Purge, The_Donald Users Created a New Home

TheDonald.win mimics Reddit’s look and feel, minus the threat of so-called censorship

Sarah Emerson
OneZero

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In this photo illustration, a hand holds up an Android mobile phone displaying the Reddit logo.
Image: Omar Marques/SOPA Images/LightRocket/Getty Images

On Monday, Reddit banned thousands of subreddits including The_Donald, a conservative community of nearly 800,000 members accused of inciting violence, spreading white supremacist propaganda, and other repeat offenses since its creation in 2015. The takedown marked Reddit’s latest push to curb hate speech on the platform, and The_Donald was a ripe target for moderation.

But while the community was purged from Reddit, its members have been relocating to an alternate website for months now, suggesting that users were expecting the ban — and serving as a reminder that “deplatforming” is only so useful.

The offloading of The_Donald to its new home, TheDonald.win, has been in the works since July 2019, when the domain was anonymously registered according to a Whois lookup. By November, members of The_Donald were migrating to the new platform, according to Reddit users. While the size of…

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Sarah Emerson
OneZero

Staff writer at OneZero covering social platforms, internet communities, and the spread of misinformation online. Previously: VICE