Lincoln Project Co-Founder Steve Schmidt on Politics in the Age of Social Media

‘If you have a message, you have conviction’

Alex Kantrowitz
OneZero
Published in
20 min readOct 28, 2020

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Steve Schmidt

OneZero is partnering with the Big Technology Podcast from Alex Kantrowitz to bring readers exclusive access to interview transcripts with notable figures in and around the tech industry.

This week, Kantrowitz sits down with Steve Schmidt, co-founder of the Lincoln Project. This interview has been edited for length and clarity.

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When Steve Schmidt was a senior advisor on John McCain’s campaign in 2008, Twitter was a curiosity. Now, he and a number of former Republican establishment members are using social media deftly to make the case against President Trump with the Lincoln Project. Their anti-Trump ads seem to go viral at least once a week, and may indeed influence the outcome of the election. Schmidt, a Lincoln Project co-founder, joins the Big Technology Podcast to discuss the evolution of the Republican Party since the McCain days, and how social media is changing politics.

You were a top advisor on John McCain’s 2008 campaign. No matter what people say about John McCain, almost everyone agrees he was a

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Alex Kantrowitz
OneZero

Veteran journalist covering Big Tech and society. Subscribe to my newsletter here: https://bigtechnology.substack.com.