Internet Nostalgia

Let’s Revisit JibJab

They’re still around actually

Welcome to part 12 of our Internet Nostalgia series, which looks back at phenomena that captured the internet’s imagination and attention for a fleeting moment and then vanished as everyone moved on to something else. This series looks back at those olden times and what they told us about the internet and ourselves. If you have a suggested topic, email me at williamfleitch@yahoo.com. Last week, we looked at the Double Rainbow guy. This week: JibJab.

Date: 2000–21, but really 2004.

The story: The joke about silly, hackneyed, very dopey “funny” internet videos sent around today is that they’re the sort of thing your grandmother or ancient uncle might send you. But in 2004, we were all our grandmother and ancient uncle in internet time. All sorts of things that weren’t funny in the real world seemed funny simply because they were created by the internet in 2004, from Peanut Butter Jelly Time to the Quizno’s cats to, yes, JibJab.

JibJab was a “digital entertainment” company that had made a few videos around the turn of the century that featured cartoons of celebrities doing “funny” things in goofy music videos. I remember seeing a couple of them, shrugging and thinking, “Okay, that’s something I saw—wait, did I leave the iron on?”…