Landlord 2.0: Tech’s New Rentier Capitalism
By selling us hardware but retaining ownership of software and data, tech companies are treating users like digital tenants
Published in
6 min readApr 4, 2019
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When Tim Cook and his fellow executives hit the stage for Apple’s event on March 25, it was to announce a major strategic pivot. The company knows that its markets for iPhones, iPads…