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It’s Not Just You: Websites Really Do All Look the Same Now

New research explains why

Much like midcentury modern has overtaken the American home, design homogeneity has descended upon the web.

It comes in the form of particular typefaces, notably Georgia and Arial; the use of white and off-white as default background colors; and certain design elements, such as hamburger menus




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Angela Lashbrook

Angela Lashbrook

I’m a columnist for OneZero, where I write about the intersection of health & tech. Also seen at Elemental, The Atlantic, VICE, and Vox. Brooklyn, NY.

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