Is Social Media the New Smoking?

We can no longer deny the significant dark side of social media

ben maynard
OneZero

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Credit: NicolasMcComber/E+/Getty

TThe horrific events in New Zealand on March 15 have once again put social media, and Facebook in particular, under intense (and deserved) scrutiny. The mass shooter who killed 50 people was trying not only to inflict death and injury to as many as possible, but to achieve notoriety via social media by streaming the sickening rampage online. In a powerful piece in The Register, Kieren McCarthy suggested we — the users — have created a monster in social media, through avarice and a lack of moral compass.

Any suggestion that social media companies should be policed, restricted, or otherwise made to abide by established norms and legal rules inevitably attracts a deluge of trolling — but what happens when the good that social media certainly provides is increasingly outweighed by the harm it causes? This surely deserves more considered debate, and I would argue, some sort of action. Banning social media is not a feasible solution, self-regulation has failed, and while government regulation is a popular proposition supported by a number of politicians, actually making it work may be harder to achieve. So what is the answer? Perhaps looking at another industry could provide some ideas.

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ben maynard
OneZero

Transforming complex messages into powerful communications. Ben writes at the crossroads of tech, politics and society. www.storyandstrategy.co.uk