Nerd Processor

How to Save the DC Superhero Movie Universe

Warner Bros. is doing almost everything wrong, but the answer is right in front of them

Rob Bricken
OneZero
Published in
5 min readSep 19, 2018

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Image: © Warner Bros.

YYou don’t need to be a nerd to see how badly Warner Bros. has squandered its DC Comics superheroes in this golden age of superhero movies. Man of Steel, Batman v. Superman, and especially Justice League all failed to please fans, critics, and mass audiences or meet Warner Bros.’ financial projections. Last week, Warner Bros. unceremoniously dumped Superman and Henry Cavill to recalibrate the DC movie universe around Supergirl, while Ben Affleck, a superhero so depressed that he generated his own meme, finally escaped the solo Batman film back in June when the studio decided to focus on a younger Dark Knight.

In short: Warner Bros. has sidelined its star superheroes—two of the most recognizable, most beloved, and most lucrative characters in the world. It’s a massive problem, but one Warner Bros. already has the solution to. It just doesn’t know it yet.

For Warner Bros. getting the hell out of the DC Extended Universe is the right move.

Listing off all the mistakes Warner Bros. has made trying to replicate Marvel’s success in creating a superhero…

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OneZero
OneZero

Published in OneZero

OneZero is a former publication from Medium about the impact of technology on people and the future. Currently inactive and not taking submissions.

Rob Bricken
Rob Bricken

Written by Rob Bricken

The former editor of io9.com, Rob Bricken has been a professional nerd since 2001. He also often cries at children's cartoons.