How Spotify’s Algorithm Knows Exactly What You Want to Listen To

A set of powerful algorithms use your music and your personal details to shape your entire listening experience

Headphones hang upside down as a hand holds a phone with the Spotify logo displayed in front of a screen showing Spotify
Photo: Aytac Unal/Anadolu Agency/Getty

The company makes it clear in research that the success of all these algorithmic services is only possible because every action you make on the service is tracked and logged.

Senior Writer at OneZero covering surveillance, facial recognition, DIY tech, and artificial intelligence. Previously: Qz, PopSci, and NYTimes.