From the Mac Startup Tone to the Skype Ring, Sound Designers Discuss the Legacy of Their Creations

What does a camera sound like? It sounds like a shutter opening and closing. To be specific, it sounds like the shutter of a 1970s Canon AE-1 owned by one particular ex-Apple designer.

When Jim Reekes used a recording of his old camera as the sound effect for a screenshot being taken on a Macintosh, he didn’t know that he was creating a signifier for generations to come. The same sound effect is used today by the iPhone, and what started as a simple way to imitate an analog object in the 20th century has taken on a life of its own in the 21st. The mechanical shutters may be long gone, but their sound lingers on — digitally.

There are still times when the noise of the mechanical breaks into our digital life: the invasive growl of a laptop cooling fan, say, or the wheeze of a printer spitting out paper. Mostly, though, whatever goes on inside the computers on our desks and in our pockets happens inaudibly. There is no sound of cogs turning, no staccato crunches of a floppy disk being read, no camera shutters opening and closing. The sound of process, of something being done, is all artifice; electronic chirrups, beeps, and hums that have been carefully designed to give an impression of activity.