Beep Beep: The History of George Laurer and the Barcode
How a 67-cent pack of Juicy Fruit, and a guy who said no, changed the way we shopped
Published in
11 min readDec 10, 2019
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Author’s note: This story was initially reported in 2014 but was not published. It’s released here today in memory of George Laurer, who died on December 10, 2019 at the age of 94.