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Apple’s Brilliant Plan to Dominate Without Intel Processors

The company solved the chicken-or-egg problem that haunts its rivals

Image: Apple

At Apple’s annual developer conference on Monday, the company made a bombshell announcement: The Mac is switching to Apple-designed ARM processors, with plans to drop Intel for good.

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Owen Williams

Owen Williams

Fascinated by how code and design is shaping the world. I write about the why behind tech news. UX Manager @ Shopify.

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