Apple and Google Won’t Save Online Privacy. Take It From a Former DoubleClick Executive.

An industry veteran on why recent moves from the tech giants should be the impetus for a federal privacy law

Street view of New York City featuring a billboard that reads “DoubleClick Welcomes you to SILICON ALLEY.”
A large billboard for the online advertising agency DoubleClick stands on a rooftop at 22nd and Broadway in New York City. Photo: Erik Freeland/CORBIS SABA/Corbis via Getty Images