A Couple Bucks and a Few Hundred Follows: A Viral Tweet Isn’t Worth Much

Going viral on Twitter feels good, but it doesn’t pay

Zulie Rane
OneZero

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Image: NurPhoto/Getty Images

I’ve always wondered what a viral tweet is worth, because it’s an interesting way to think about what social media is worth — and what we hope for when we post. On the one hand, social media creates a tremendous amount of value. Twitter pulled in $3.46…

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Zulie Rane
OneZero

Writer and cat mom. Opinions are my own. This is my just-for-fun profile! My official Medium profile is @Zulie_at_Medium.